Skip to Content

Benjamin Moore Makes Transformation Simple with Aura #Review

Sharing is caring!

Nothing can revitalize a room faster or cheaper than a gallon of paint. My husband jokes that I missed my calling and that I am a painter at heart. I love the way you can change the mood of a room by changing the color, and how a fresh coat of paint can give your home a clean updated appearance. You can only imagine my excitement when I was given an opportunity test Benjamin Moore’s newest paint, Aura® Waterborne Interior Paint with Color Lock Technology. We purchased our home in 2005 and since then we have painted every room in our house except for the basement, and believe me, it is long overdue. Raising two boys, our walls endure everything imaginable. The walls get climbed on (literally), have toys thrown at them, and get splashed with everything from chocolate milk to toothpaste. The walls that suffer the most are the ones in the upstairs hallway and the stairway, even though they had just been painted a year ago, they are already scuffed up.

Old Hallway

Pictures of the Hallway Before Aura Transformation

One of the reasons Aura® Paint claims to be superior to other paints is because it was formulated using a Color Lock Technology, giving the paint a thicker, harder bond and making it more durable; resistant to scuffs, scratches, and even water spotting. This paint sounded ideal for a hallway project because it offers superior washability and easy clean-up. My only dilemma was to narrow down that perfect hue from over 3600 different colors.

Paint Wheel

Narrowing down my selection for that perfectly brown hue.

Here are a few suggestions from Benjamin Moore on how to select that perfect color:

  • Consider the key elements of your room – furniture, rugs, decor
  • Consider the room’s purpose. Do you want a peaceful retreat or a lively entertainment room?
  • What is your color personality -cools, warms, or neutral colors?
  • Gather items that inspire you – flowers, seashells, fabrics, artwork.
  • Group your color samples together and choose the colors you love the most.
  • Consider the size and scale of your room and furnishings, choose a color that emphasizes the harmony and balance of your room.
  • Consider the lighting does the room have natural sunlight or artificial lighting?
  • Consider the flow of colors from one room to the next.

If you’re like me, inspiration comes from Magazines, Pinterest, or from browsing the images on the paint chip samples. Benjamin Moore offers many ways to explore their paint colors. By using their online paint tools you can experience colors by either uploading your own picture or using an image from the Benjamin Moore library. The Color Capture app for the iPhone lets you capture any image that inspires you and by simply pressing the “match” key, Benjamin Moore will provide the closest paint color to match that image. Or if you want a more hands-on approach Benjamin Moore offers color samples available in pints, 2 oz jars and in 18 x 18 Chip Samples.

Benjamin Moore paint is not sold at the big box hardware stores like Home Depot and Lowe’s Home Improvement and to many, this may be a turn-off, but personally, I liked the idea of shopping at a smaller, neighborhood stores and supporting my local economy. After searching for a local dealer, I found this paint at my local Ace Hardware store which is located about 3 miles from my house. Perfect! The Salesman at Ace Hardware was very helpful in making my selection. He showed me the examples of the different paint finishes, and after mixing the paint he showed me the finished color to make sure I was satisfied before walking out the door. The best part, I was back home to begin my project within thirty minutes, how many times can you do that when shopping at a big box store? Find Benjamin Moore Paint near you.

New Hallway

Pictures of Hallway After Aura

The paint exceeded all of my expectations, application was smooth and the coverage was fantastic. I Initially purchased two gallons of paint, hoping to have enough paint for the upstairs hallway and the staircase. Instead, I was able to paint the entire upstairs hallway, the staircase and the downstairs foyer. Benjamin Moore Aura® Waterborne Interior Paint with Color Lock Technology provides extreme hide and is guaranteed to never need more than two coats, even with the deepest colors. And the thick dry film results in a smoother application with consistent coverage and seamless touch-ups.

The bottom line – Benjamin Moore Aura® Paint has revolutionized the way I think about paint. Before experiencing this superior product, I thought all paint was created equal and the only reason why some paint cost a little more was that you were paying for a brand name. No other paint can compete with its high performance, durability or vibrant colors. Aura is also eco-friendly with low odor and low VOC’s, meeting and exceeding the most stringent environmental standards for residential paints.

So if you are ready to tackle that renovation you’ve been planning, or if your walls just need a fresh coat of paint, forget being frugal, go ahead – splurge and take the Benjamin Moore’s Aura® Challenge. I promise you’ll never think about painting the same way again.

“Natalie is a mother of two energetic boys ages 6 and 8. She spends her weekends working outside in the yard and loves DIY home improvement projects. She enjoys playing sports with her children and dreams of becoming a professional photographer.

Disclosure of Material Connection: I received one or more of the products mentioned above for free as part of a BZZAGENT Campaign in the hope that I would mention it on my blog. Regardless, I only recommend products or services I use personally and believe will be good for my readers. I am disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising.”

bee costume
Party City Costumes Offer Far More than the Others! Review
← Read Last Post
Healthy thanksgiving options
Healthy Thanksgiving Food Alternatives
Read Next Post →

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Mommy's Memorandum
error: Content is protected !!