This week Parragon announced a deal to publish coloring, sticker and activity books across multiple Disney franchises. Franchises will include Frozen, Disney Princess, Disney Princess Palace Pets, and familiar characters from existing and upcoming Disney-Pixar films.
Parragon will bring its innovative formats (cover-mounted gifts, activity sets, and a variety of exciting series including 1000 stickers, copy coloring with chunky, double-ended crayons, jumbo activity packs and premium sticker treasuries) to movie tie-ins such as Dory (sequel to Finding Nemo) and Toy Story 4.
Keeping an eye out for these fun, interactive books come 2016.
See story here: Publishers Weekly.